UI/UX, Product Design and CSS Integration
Created eye catching and functional digital design concepts across various platforms to strengthen company brand identity.
Designed marketing and campaign emails while maintaining brand’s voice and aesthetic.
Created visual prototypes that demonstrated new concepts and features.
Completed projects from initial research and conceptual design through testing and implementation phases.
Used Git on daily basis to work on local branches along with team members.
Tested on staging and runned scripts to deploy GitHub branch to production environment.
Every element resonates with FlightHub's brand identity, fostering a sense of consistency and trust.
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Users were not actively engaging with the content, leading to missed opportunities for building a connection with the brand.
The design of the existing welcome email was outdated and lacked visual appeal.
Opportunities for guiding new subscribers toward exploring the platform and making their first purchase were missed.
Clearly communicate the unique selling points and benefits of subscribing to Flighthub in a concise and compelling manner.
Optimize the welcome email for mobile devices to cater to the increasing number of users on smartphones.
Implement robust personalization strategies to tailor content based on preferences, previous interactions, demographic information.
